Cautions
- Google Places photos are a shot-list / placeholders only — never production assets (rights +
expiring URLs). 9 downloaded to content/assets/places-photos/ for palette reference and
temporary draft placeholders; must be swapped for the operator's own licensed photos before
the site leaves draft/noindex status.
photo-8.jpgis a genuine close-up of client brow work — a strong hero/detail candidate,
still subject to the same rights caveat (get written OK before treating it as production).
- Ratings/review counts are a snapshot; don't hardcode into copy.
- Regulatory/claims caution (beauty-nail-salon-or-aesthetic-clinic spec, borrowing from
physician.md for the laser/IPL treatment since it involves equipment and skin contact):
- Do not claim or imply microblading/permanent-makeup (cosmetic tattoo) — no evidence in the
dossier this service exists; it's a separately regulated category in some jurisdictions.
- Do not state or imply specific laser hair removal outcomes ("permanent", "painless",
"X sessions guaranteed") — equipment presence (Lego Laser, seen in a photo) confirms the
service exists, not its protocol or claims.
- Do not invent certifications. A reception-area photo shows two framed diplomas/certificates,
but the text is illegible from the source image — do not guess what they certify.
- Two framed trust items are visible at the front desk: a "Treatwell Top Rated 2023" award and
a printed 5.0-star Google review plaque. The Treatwell badge suggests the business may already
take bookings via Treatwell — worth asking directly rather than assuming a contact-form-only
booking flow (see build/decisions.md).
- The storefront's steel-blue window/door frame is the building facade's shared color (confirmed
against a neighboring business's sign visible in the same frame in the same photo) — do not
treat it as an AYN. STUDIO brand color.
- No email address anywhere in the dossier — contact form + phone only until an email exists.